maelorin: (eye)
Add MemoryShare This Entry
posted by [personal profile] maelorin at 09:23pm on 26/07/2005 under , , ,
I had a question from Jessica about the term "personal branding" and whether it was more than an American buzzword. For an answer, I asked Bill Lang, Melbourne-based career development consultant and Fulbright scholar. Bill said that while personal branding originated in the US, it was an effective career tool anyone could use. "It makes sense to think about your own personal branding - or how people see you - and whether that image is working for you or against you," Bill said.
personal branding - what the eff.
Mood:: 'nauseated' nauseated
Music:: the family guy movie
There are 2 comments on this entry. (Reply.)
 
posted by [identity profile] velvetink.livejournal.com at 02:42pm on 26/07/2005
Gah! what a lot of mumbo speak for something as simple as what used to be known as "your reputation".
maelorin: (transmetro)
posted by [personal profile] maelorin at 11:41am on 27/07/2005
my thought exactly.

and it's not as though we have enough to deal with at work or job hunting already, the 'human resource culture' wants us to be managing 'brand self' as well.

only thing i can think is that they want us to do even more of their work for them ...

May

SunMonTueWedThuFriSat
          1
 
2
 
3
 
4 5
 
6
 
7
 
8
 
9
 
10
 
11
 
12
 
13
 
14
 
15
 
16
 
17
 
18
 
19
 
20
 
21
 
22
 
23
 
24
 
25
 
26
 
27
 
28
 
29
 
30
 
31